Attention Marketing Professionals: Get Ready Now for 2013

I blog about all kinds of things. But lately, after working with a number of marketing companies, I'm going to try to put a little more focus on using MINDMAP for market campaign planning.

I've touched on this before. But mind mapping is such an exemplary way to plan that, with the New Year fast approaching, I hope to convince at least some of you that a modest investment in ConceptDraw MINDMAP will transform the way you plan your campaigns.

Mapping enables you to visually see your entire marketing or PR campaign on one screen. This is so helpful to strategic thinking. Try it once, and you will wonder how you ever did it before with spreadsheets, lists, or project management software. And with mind maps you see the big picture--and still have immediate access to all the nitty gritty details upon which success hangs.

So if you're in marketing, public relations, or communications, stay tuned to this blog for the next couple of weeks to learn about some interesting ways to work with your clients to get 2013 off on the right foot!